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It's just a cloth, right? Can't I just use any old rag?
There is an enormous difference between a high quality microfiber cloth and those cheap ones you can get at a place like amazon. 
Don't get me wrong, I use amazon for lots of things. I just had a coffee pot delivered to our warehouse from amazon, so if you give us a call and everyone is a little amped up, you know why... :) 
Why should you care if a cloth is larger or more absorbent?
Because your time is limited.
And I know that using a high quality tool is very effective in saving you time. 

Who has time to deal with changing out your cloth after just a few minutes of wiping because your cloth is already saturated? (No one, that's who.)

Here are the 2 main benefits of using a great, high-quality microfiber cloth:
  1. More absorbency means that you are switching out your cloths less frequently, doing less laundry, and generally getting more out of your tools.
  2. A larger cloth means you are able to cover more area with one cloth. 
It's just physics: larger surface area from your cloth = larger dirty surface area cleaned!
Make your tools work for you, not the other way around!

So, ditch the thin, cheap, microfiber rags and opt for a ultra-high-quality cloth that saves you time and frustration!

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